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Hotel Occupancy Sees Growth ahead of Idul Fitri Holiday

The Idul Fitri period serves as a pivotal moment for heightened demand in room bookings, as numerous travelers seek accommodations to enjoy the holiday festivities.

Dewi Andriani

9 Apr 2024 - 02.07
Hotel Occupancy Sees Growth ahead of Idul Fitri Holiday

Indonesian tourists are now displaying a heightened level of discernment, prioritizing quality, amenities, and enjoyable experiences, even at the expense of relatively higher prices. Consequently, the demand for 4 and 5-star resort hotels remains robust. - Foto BID

Bisnis, JAKARTA - The rise of the staycation trend, as highlighted by Public Relations Sr. Manager at Sandra Darmosumarto, indicates growth in the hospitality industry.

In 2024, Sandra anticipates that accommodation growth will continue, bolstered by long holidays and collective leave periods at the beginning of the year, which are expected to drive up hotel occupancy rates.

Citing a report from PHRI, hotel occupancy surged by 80% in various tourist destinations like Pekanbaru, Bandung, Yogyakarta, Banyuwangi, and Bali ahead of the long holiday in February.

Sandra also noted that this increase was seen on, where accommodation bookings saw a 24% rise in the January-February 2024 period compared to the same period in 2023.

Cek Berita dan Artikel yang lain di Google News dan WA Channel
Editor: Fatkhul Maskur
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